Selfie
Pepsi Global
Pepsi wanted to revisit the good old days of creating entertaining TVCs featuring football stars using their street smarts to grab an ice-cold can in an ingenious way. The insight for the film came from Messi's genuine and friendly interaction with his fans. And, of course, the taste of a Pepsi is irresistible even for the allegedly GOAT.
Directed by Cassandra Brooksbank | Great Guns
Selected Works
The Superior Call-upMichelob ULTRA
Don't Ask SuárezMichelob ULTRA
SelfiePepsi Global
Parallel WorldsDAZN
The Jersey Hand OverUnder Armour
El Ojo BeerEl Ojo Festival
Play StoriesLego
BrainsComedy Central
Pepsi Kickoff ShowPepsi Global
Pepsi UCL 22 - SocialPepsi Global
Gatorade Football 24Gatorade Global
Pepsi Football UCL Idents / Vini JrPepsi Global
Under Armour LaunchUnder Armour
Dear Mr. Donald GunnEl Ojo de Iberoamérica
City VersesSamsung
Social MumsComfort
Thiago Grossi
conceptual creative / art director
London / UK