Selfie
Pepsi Global
Pepsi wanted to revisit the good old days of creating entertaining TVCs featuring football stars using their street smarts to grab an ice-cold can in an ingenious way. The insight for the film came from Messi's genuine and friendly interaction with his fans. And, of course, the taste of a Pepsi is irresistible even for the allegedly GOAT.
Directed by Cassandra Brooksbank | Great Guns
Selected Works
Don't Ask SuárezMichelob ULTRA
SelfiePepsi Global
Parallel WorldsDAZN
El Ojo BeerEl Ojo Festival
Play StoriesLego
BrainsComedy Central
Pepsi Kickoff ShowPepsi Global
Pepsi UCL 22 - SocialPepsi Global
Pepsi Football UCL Idents / Vini JrPepsi Global
Under Armour LaunchUnder Armour
The Defining NumbersFedex
Dear Mr. Donald GunnEl Ojo de Iberoamérica
City VersesSamsung
Social MumsComfort
Thiago Grossi
conceptual creative / art director
London / UK