Dear Mr. Donald Gunn
El Ojo de Iberoamérica
To make this ad, we sent a real letter in formal English to Mr. Donald Gunn. It was an invitation to attend the El Ojo de Iberoamerica Festival.
But since the El Ojo is only for Ibero-Americans, we also made ‘our’ version of the letter: it was all in Portuguese, and full of slangs.
In gold you will see an approximate English translation of the original Portuguese copy.
Original version:
El Ojo de Iberoamérica
Silver //// Press
CCSP
Bronze //// Print
Merit //// Print
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Parallel WorldsDAZN
The Jersey Hand OverUnder Armour
El Ojo BeerEl Ojo Festival
Play StoriesLego
BrainsComedy Central
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Pepsi UCL 22 - SocialPepsi Global
Gatorade Football 24Gatorade Global
Pepsi Football UCL Idents / Vini JrPepsi Global
Under Armour LaunchUnder Armour
Dear Mr. Donald GunnEl Ojo de Iberoamérica
City VersesSamsung
Social MumsComfort
Thiago Grossi
conceptual creative / art director
London / UK