Gatorade Football 24

Gatorade

Kids often think Gatorade is just for the pros, but guess what? Those beautiful electrolytes are for everyone. But let’s be honest, talking about electrolytes isn’t exactly thrilling. So, we brought out the big guns — Vini Jr, Heung Min Son, and Man City — and teamed them up with rising YouTube stars and 1v1 legends, Top Ballers, on an epic 1v1 competition, where our stars dropped game-changing tips for dominating on the pitch and showed how Gatorade can fuel anyone’s success.

Gatorade 1v1 - Vini Jr:

Directed by Peter Franklyn Banks

Gatorade 1v1 - Heung Min Son:

Directed by Peter Franklyn Banks

Gatorade 1v1 - Manchester City:

Directed by Peter Franklyn Banks

Gatorade_Kit_2023_Final
Gatorade_Kit_2023_Final
Gatorade_Kit_2023_Final
Gatorade_Kit_2023_Final

Vini Jr Announcement

We created a thrilling film to announce Vini Jr. as Gatorade’s new ambassador. While other brands focused on his love for dancing, we flipped the script—highlighting what he really loves: making opponents dance with his flamboyant dribbling skills.

GATORADE_DONTGOMISSING_01 BTS_1945
GATORADE_DONTGOMISSING_01 BTS_2193
GATORADE_DONTGOMISSING_01 BTS_2193
GATORADE_DONTGOMISSING_01 BTS_2772

Selected Works

SelfiePepsi Global
El Ojo BeerEl Ojo Festival
BrainsComedy Central
Pepsi Kickoff ShowPepsi Global
Gatorade Football 24Gatorade Global
Dear Mr. Donald GunnEl Ojo de Iberoamérica

Thiago Grossi 

conceptual creative / art director

London / UK