Selfie
Pepsi Global
Pepsi wanted to revisit the good old days of creating entertaining TVCs featuring football stars using their street smarts to grab an ice-cold can in an ingenious way. The insight for the film came from Messi's genuine and friendly interaction with his fans. And, of course, the taste of a Pepsi is irresistible even for the allegedly GOAT.
Directed by Cassandra Brooksbank | Great Guns





Selected Works

Don't Ask SuárezMichelob ULTRA

SelfiePepsi Global

Parallel WorldsDAZN

The Jersey Hand OverUnder Armour

El Ojo BeerEl Ojo Festival


Play StoriesLego

BrainsComedy Central

Pepsi Kickoff ShowPepsi Global

Pepsi UCL 22 - SocialPepsi Global

Pepsi Football UCL Idents / Vini JrPepsi Global

Under Armour LaunchUnder Armour

The Defining NumbersFedex

Dear Mr. Donald GunnEl Ojo de Iberoamérica

City VersesSamsung

Social MumsComfort
Thiago Grossi
conceptual creative / art director
London / UK