A beer that doesn’t even exist fooled Cannes, the biggest advertising festival in the world. What’s best: it was made to promote another festival, the El Ojo de Iberoamerica, to the Brazilian market.
Original Film:
![](https://cdn.myportfolio.com/5ef8a695-c8f8-4866-992e-77e6608f3df8/af0c770f-6310-4d3c-96aa-c5757dd768b9_rw_1920.jpg?h=90771f03050f5c4708fb67a8881d7194)
D&AD
----- Wood Pencil - Direct
Cannes Lions
----- Finalist - Direct
El Ojo de Iberoamerica
----- Silver - Innovation
----- Bronze - Film
CCSP
----- Black Star
----- Bronze - Direct
----- Merit - Film for other screens
Wave Festival
----- Bronze - Direct