A beer that doesn’t even exist fooled Cannes, the biggest advertising festival in the world. What’s best: it was made to promote another festival, the El Ojo de Iberoamerica, to the Brazilian market.
Original Film:
D&AD
----- Wood Pencil - Direct
Cannes Lions
----- Finalist - Direct
El Ojo de Iberoamerica
----- Silver - Innovation
----- Bronze - Film
CCSP
----- Black Star
----- Bronze - Direct
----- Merit - Film for other screens
Wave Festival
----- Bronze - Direct
